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Writer's pictureKathryn Holeton

Branding Project- The Writer's Community Promotion Page


Introduction


The Writer's Community Promotion Page is a page that runs free promotions for writers of all genres and kinds. C.L. Brierley is who runs the promotion page. She runs the page for free to make promotion more accessible for writers who don't have a budget for promotional services. She didn't have a website or a logo for the page, so I made her a website and a logo as a thank you gift for all the work that she does.


Inspiration and Process

 

The original logo was an open book. I decided to stick with the book inspiration because it fit with the vibe of the page. I noticed on the page's reels, there was a font that looked like a typewriter, so design wise I leaned more into that. I chose a typewriter and I used the font "American Typewriter" for the name of the promotion page that wraps around the logo. I also added a brown paint splotch behind the typewriter to make the typewriter stand out more and to add an artistic element.

 

I designed the website to reflect the needs of the page and so the logo fit well into the layout.


In closing...


That was The Writer's Community Promotion Page. To see the logo and website, visit the link below. C.L Brierley has also recently joined the Laipa Association to assist in promoting them.



Thanks for reading and Happy Writing!

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